Live auction 407
Vintage Posters
wed 19 June 2019
Milan - Via San Marco 2
SINGLE SESSION 19/06/2019 Hours 17:00
Our experts are available to make free evaluations for the insertion of works in auction
Viewing
Viewing in Milan from Saturday 15th to Tuesday 18th, 10am to 7pm
The Best Awards
Lot N. 1
Alphonse Mucha (1860-1939) F.CHAMPENOIS IMPRIMEURS – EDITEURS … PARIS
First edition lithographic poster, 1898 ca. Cm 72x56. A superb poster by Mucha; simply among his best works of all time, also knows as “Reverie”; here in the variant [..]
Estimate
€ 3.000,00 / 5.000,00
Lot N. 93
Gian Emilio Malerba (1880-1926) E. & A. MELE NAPOLI. APERTURA DI STAGIONE / ESPOSIZIONI NOVITA’
Another superb poster of the Mele’s series. This is signed by the milanese painter Gian Emilio Malerba who rarely worked in the poster’s domain. Rare! QUALITY: [..]
Estimate
€ 4.000,00 / 7.500,00
Lot N. 92
Leopoldo Metlicovitz (1868-1942) E. & A. MELE NAPOLI. NOVITA’ PER L’ESTATE, MASSIMO BUON MERCATO
A superb poster, among the best available of the long series printed for Mele. Although unsigned, this poster is definitely attribuited to Metlicovitz in the recent [..]
Estimate
€ 4.000,00 / 7.500,00
Lot N. 174
Alberto Mastroianni (1930-1975) ACCADEMIA AERONAUTICA, CONCORSO PER L’AMMISSIONE DI 300 ALLIEVI…
First edition lithographic poster. 1938 ca. Cm 138x98. Magnificent poster, one a very few designed by Mastroianni all for enlistement in military aeronautics. QUALITY: [..]
Estimate
€ 2.500,00 / 4.000,00
Lot N. 37
Achille Luciano Mauzan (1883 – 1952) PARMIGIANO REGGIANO BERTOZZI PARMA
First edition lithographic poster. 1930. Cm 139x100. Typical example of the humour graphic by Mauzan, promoting the great Italian cheese from Parma and Reggio Emilia. [..]
Estimate
€ 1.700,00 / 2.500,00
Lot N. 2
Jane Atchè (1872-1937) IL VISCHIO
First edition lithographic poster, 1899. Cm 93x65. A sweet young girl with Mistletoe; very fine example of Art Nouveau design made by a female Artist who was among [..]
Estimate
€ 1.200,00 / 2.000,00
Lot N. 105
Michelangelo Cignetti (1906-1966) ACQUA DI COLONIA ARDORE – A.NIGGI E C
Executive advertising art. 1928 ca. Cm 32x22. A magnificent maquette on cardboard signed by Cignetti promoting a perfume made in Italy. QUALITY: A-. Slight surface [..]
Estimate
€ 1.300,00 / 2.000,00
![Q. E. I GIOVANI ITALIANI ISPIRANDOSI ELLE EPICHE GESTA DI DE PINEDO E DI DE BERNARDI DEBBONO DIVENIRE [..]](https://imageapi.cambiaste.com/api/lotto/immagine/196804/0/600.jpg)
Lot N. 168
Q. E. I GIOVANI ITALIANI ISPIRANDOSI ELLE EPICHE GESTA DI DE PINEDO E DI DE BERNARDI DEBBONO DIVENIRE [..]
First edition lithographic poster. 1928 ca. Cm 69x99. Rare poster of military propaganda referring to the transatlantic aerial travels of De Pinedo and De Bernardi [..]
Estimate
€ 1.200,00 / 1.800,00
Lot N. 36
Fortunato Depero (1892-1960) DAVIDE CAMPARI & C. MILANO / BITTER CAMPARI
Advertising lithographic poster, second edition, 1928 (but 1955 ca.). Cm 49x34. QUALITY: A-. Light paper warping, overall a fresh copy.
Estimate
€ 1.200,00 / 1.800,00
Lot N. 196
Anonimo NAPOLEONE I°
First edition lithographic poster. 1927 ca. Cm 138x96. Very rare Italian poster prepared for the launch of this famous movie directed by Abel Gance; the first of [..]
Estimate
€ 450,00 / 750,00
Lot N. 22
Anonimo FATTORIA VINI MARSALA FLORIO & C.
First edition lithographic poster, 1900 ca. Cm 74x44. Very rare poster for Florio’s brand. Unfortunatly unsigned neverthless clearly inspired by Belgian and French [..]
Estimate
€ 1.000,00 / 1.800,00
Lot N. 157
Gino Boccasile (1901-1952) (PROPAGANDA ANTI-AMERICANA)
First edition offset poster. 1943 ca. Cm 140x100. One of the widely known posters of the propaganda maed by Repubblica Sociale italiana during the Second World [..]
Estimate
€ 900,00 / 1.500,00
1
First edition lithographic poster, 1898 ca. Cm 72x56. A superb poster by Mucha; simply among his best works of all time, also knows as “Reverie”; here in the variant with the printer F. Champenois on upper portion. QUALITY: A-. Applied on a carboard, [..]
2
First edition lithographic poster, 1899. Cm 93x65. A sweet young girl with Mistletoe; very fine example of Art Nouveau design made by a female Artist who was among the students of Alphonse Mucha. QUALITY: A-. Very slight paper yellowing, unobtrusive [..]
3
First edition lithographic poster, 1910 ca. Cm 68,5x48,5. QUALITY: B. Margins trimmed; horizontal folds in lower portion; slight tears throughout. Fresh item. Linen-backed.
4
First edition lithographic poster, 1895. Cm 52x20. Very nice poster, one of the oldest available in Italy and many times reprinted in two different size between 1887 and 1895. QUALITY: A-. Very slight horizontal fold and one tear. Brilliant colours, [..]
5
First edition lithographic decorative panel, 1920 ca. Cm 49x46. Superb image of the late period of Wiener Secession. QUALITY: A-. Colours slightly yellowed, overall very good. In old frame.
6
Original metallic advertising box, 1915 ca. Cm 14x5. A funny and rare advertising item. QUALITY: A-. Some light surface scratches otherwise fine.
7
First edition lithographic poster on cardboard, 1925. Cm 48,5x33,5. A superb and unusual work of the early career of Codognato. The brand produced gasolines and oil made in Italy. QUALITY: B+. Heavy horizontal fold, backed and restored, overall very [..]
8
First edition offset poster, a printing-proof, 1925 ca. Cm 30x24. Very nice work; it’s signed by C.Valerio, a near homonym of the well-knowm posterist Roger de Valerio. QUALITY: B. Some folds and marginal tears throughout, overall very good.
9
First edition offset poster on cardboard, 1926. Cm 48x34. QUALITY: A. Fine and fresh. 300
10
Preliminary advertising art. 1930 ca. Cm 42x81. During the twenties Marius prepared a few posters and publicity on cardboard for the brand Ettore Moretti. QUALITY: A-. Unobtrusive stain in the middle; otherwise fine and fresh.
11
First edition lithographic poster, 1928 ca. Cm 198x139. A great poster by Marius; uncommon example of advertising for camping products. QUALITY: A-. Unobtrusive tear in lower portion, otherwise excellent and very fresh. Linen-backed.
12
First edition lithographic poster, 1900 ca. Cm 157x115. Probably this is the most appreciated image made by Cappiello in his long career. The Thermogène got an extraordinary success for more than fifty years; this version dates 1929 and was prepared [..]
13
First edition lithographic poster, 1937 ca. Cm 33x24. Funny and rare small poster; probably it was published on cardboard and later backed on linen. QUALITY: A. Nice conditions. Linen-backed.
14
First edition lithographic poster, 1952. Cm 70x50. Rare poster with the emblem of this Italian brand of tube radio. QUALITY: B+. Some folds throughout, paper slightly yellowed. Minimal tears in margins, overall very good.
15
Original poster, 1950 ca. Cm 31x23. A late proof of the career of Federico Seneca. For a few years Fiat automotive produced also some products of domestic appliances. QUALITY: A-. Light marginal defects, otherwise very good.
16
First edition lithographic poster, 1938 ca. Cm 147x95. Vibrant image, one of the best works of the French period of Sepo. QUALITY: A. Unobtrusive marginal defects; nice fresh item. Linen-backed.
17
Original enamel plate, 1930 ca. Cm 43x58. A rare advertising for a photo film shop. QUALITY: B. Little damage with loss in lower left corner, minimal scratches, otherwise very very good.
18
Painted plaster. 1911 ca. Cm 15x13. A very unusual advertising object for Branca’s spirits. Stamped words on the flag that proves that this item was realized for the Italian International Turin’s exhibition in 1911. QUALITY: A. Well preserved.
19
First edition lithographic silk-poster, 1900 ca. Cm 170x116. The first and most important image of the Fernet Branca advertising; today still used for the brand promotion. This poster is printed on silk and was produced for exhibitions. QUALITY: B+. [..]
20
Painted advertising on glass. Lighting. 1946 ca. Cm 43x37 (with frame). Unusual piece, this is probably a prototype for a lighting advertising that remains a unique piece. QUALITY: A. Well preserved. Works at 130 volts so needs an external transformer [..]
21
Preliminary advertising art. 1910 ca. Cm 51x36. A stunning maquette on cardboard, very close in quality to Dudovich and Metlicovitz’s contemporary works. QUALITY: A-. Some surface scratches, otherwise very good.
22
First edition lithographic poster, 1900 ca. Cm 74x44. Very rare poster for Florio’s brand. Unfortunatly unsigned neverthless clearly inspired by Belgian and French graphics of the time. QUALITY: B+.Unobtrusive stains, margins slightly damage, minimal [..]
23
First edition cromolithographic poster, 1913 ca. Cm 55x36. Nice poster of a late period of Art Nouveau’s style. The spirit liquor was produced near Ancona in central Italy. QUALITY: A-. Slight fold in upper area, otherwise excellent item. Linen-backed [..]
24
Second edition lithographic poster, 1910 (but 1972 ca.). Cm 47x32. One of the best images ever made by Cappiello. Printing-proof. QUALITY: A. Excellent state of preservation.
25
First edition lithographic poster on cardboard, 1920 ca. Cm 45x28. QUALITY: B+. Slight damage and loss in the lower right corner, otherwise very good.
26
First edition lithographic poster, 1923. Cm 198x140. Nice poster, clearly inspired by the contemporary works of Leonetto Cappiello. QUALITY: A-. Minimal tear in the middle area, otherwise excellent item. Linen-backed.
27
First edition lithographic poster, 1925. Cm 58,5x39,5. A typical poster imitating the graphic works by Leonetto Cappiello. QUALITY: A. Excellent item. Framed.
28
First edition lithographic poster on cardboard, 1925 ca. Cm 55x35. Nice poster, clearly inspired by the contemporary works of Leonetto Cappiello. QUALITY: A. Excellent and fresh.
29
First edition lithographic poster, 1925 ca. Cm 100x70. A funny poster imitating the graphic works by Leonetto Cappiello and Mauzan. QUALITY: A. Excellent item.
30
First edition lithographic poster on cardboard, 1925 ca. Cm 43x31. A fine composition in different red colours for the most widely known French product the Champagne. QUALITY: A. Excellent state of preservation.
31
First edition lithographic poster on cardboard, 1925 ca. Cm 118x78. QUALITY: A. Excellent state of preservation.
32
First edition offset on cardboard posters, 1960-1925 ca. Cm 62x48. QUALITY: B+. Some light stains and folds, overall very good.
33
First edition lithographic poster. Cm 159x105. A rare and fine work by Le Monnier. QUALITY: C+. Some tears throughout; two stains (right margin and lower left corner). No loss. Linen backed (old, needs a new backing on linen).
34
Lot of first edition posters on cardboard. Cm 33x23 a 42x24. Nice mixed lot. QUALITY: A. Nice items.
35
First edition lithographic poster. Cm 119x158. Brilliant colours for this well-known French poster. QUALITY: A. Nice copy.
36
Advertising lithographic poster, second edition, 1928 (but 1955 ca.). Cm 49x34. QUALITY: A-. Light paper warping, overall a fresh copy.
37
First edition lithographic poster. 1930. Cm 139x100. Typical example of the humour graphic by Mauzan, promoting the great Italian cheese from Parma and Reggio Emilia. QUALITY: A-. A fresh copy with only one tear in upper section and slight warping throughout. [..]
38
Preliminary advertising art. 1930 ca. Cm 33,5x23,5. A very nice maquette on cardboard signed by Piquillo promoting a coffee shop. QUALITY: A. Excellent state of preservation.
39
Lithographic poster, 1951. Cm 140x100. A vibrant image of the Italian advertising. This version dates 1951 although Codognato had originally designed it in 1933. QUALITY: B+. Some light tears, folds and paper yellowing, overall very good. Framed.
40
First edition lithographic poster. Cm 33x23. A printing-proof on thin paper. Unfrequent skiing subject for a fromage advertising. QUALITY: A. Nice copy.
41
Lot of two items. First edition posters on cardboard. 1935-1939. Cm 48x33 and 23x32. Nice lot promoting two Italian Spumante wines. QUALITY: A. Excellent state of preservation.
42
First edition lithographic poster on cardboard. 1935 ca. Cm 40x27. Nice design, the most known work signed by Ansieau. The liquor made in Marseille was a competitor of the most famous Pernod and Pastis. QUALITY: A. Excellent fresh item.
43
Original advertising ceramic. 1935 ca. Cm 34x20. Rare ceramic objects. QUALITY: B. One restored crack damage in top cover, otherwise excellent state of preservation.
44
Tin metallic plate, 1939 (but 1965 ca.). Cm 60x40. Strong advertising synthesis designed by Riccobaldi for Martini. This metallic plaquette was prepared for South America’s market. QUALITY: B+. Slight bumping in upper area, some light surface scratches, [..]
45
Original poster on cardboard, printing-proof, 1948 ca. Cm 55,5x34. A pleasant image with playing cards promoting a local spirit. QUALITY: A-. Little damage in lower right corner, otherwise fine.
46
Tin metallic plate on cardboard, 1939. Cm 49x34. QUALITY: B-. Some surface scratches, little hole in upper area.
47
Lot of two original advertising on cardboard and one tin plate. 1948-1950 ca. Cm 35x25 each. Nice lot of advertising for Italian drinks. QUALITY: A-. Some surface scratches in one piece, otherwise fine.
48
Original enameled plate. Cm 31x50. One of the greatest beer producers in Italy. QUALITY: B+. Very slight bumping, some rust on rear, overall very good.
49
Original enameled plate. Cm 37x48. One of the greatest beer producers in Italy. QUALITY: B-. Two losses in middle image, other small damages in upper area, otherwise good.
50
First edition lithographic poster. 1949. Cm 144x94. Uncommon poster signed by Sepo during the working years in France. QUALITY: B+. Margins slightly trimmed; some restorations to tears along folds, overall fine and fresh. Linen-backed.
51
First edition offset poster. 1950. Cm 34x24. A fine early work by Cremonesi for the typical cake produced in Milan. QUALITY: A-. slight horizontal fold, otherwise very good.
52
First edition offset poster. 1950 ca. Cm 100x70. One of the most success’ poster signed by Sepo for the candies produced by Venchi. QUALITY: A. Nice fresh item.
53
Metal advertising box. 1952 ca. Cm 14x28. Boccasile designed a well-known poster for Ivlas biscuits in 1949. QUALITY: B+. Slight scratches here and there, otherwise fine.
54
Executive advertising art, 1948 ca. Cm 50x33. Signed maquette on cardboard. A fine maquette signed by Boccasile. Quality: A. Excellent state of preservation. Framed.
55
First edition poster on cardboard. 1948 ca. Cm 48x33. A very rare poster on cardboard by Boccasile; promoting a decaffeinated product. QUALITY: B. Some scratches in margin area, overall very good. Framed.
56
First edition lithographic poster. 1950. Cm 137x99. A nice piece designed by Boccasile and one of the very few posters signed by him printed in lithograph. QUALITY: B+. Minimal stains in margins, brilliant colours.
57
First edition offset poster. 1952. Cm 48x34. Same subject as previous lot but in a lower size. QUALITY: A. Fresh and fine.
58
First edition offset poster. 1952. Cm 140x100. One of the last posters by Boccasile promoting the typical cake “Panettone” made in the area of Milano. QUALITY: A-. Minimal marginal defects, overall fine. Linen-backed. Framed.
59
First edition offset poster. 1953. Cm 139x99. Nice poster for a fresh cheese, somewhat imitating the art of Gino Boccasile. QUALITY: B+. Tears throughout along folds. Piece of paper with dated authorization to display applied on verso.
60
First edition offset poster. 1956. Cm 100x70. Uncommon poster; prepared for the launch of the crackers in the Italian market. QUALITY: B. Some tears along folds.